Virtual Media Institute

Effective communication in public health has never been more important. In today’s crowded media climate, it can be challenging to break through to the audience you are trying to reach. Come learn the skills you need to share research, promote programs, and create safer, healthier communities through the media and social media.

The Center for Injury Research and Policy at Nationwide Children’s Hospital hosts an annual virtual 3-day Virtual Media Institute for public health professionals. Participants who complete all three sessions will receive a Media & Social Media for Public Health Certificate. 

The workshop presenters have been featured in media outlets around the world and have created local and national outreach campaigns. Their expertise includes behind-the-scenes media planning, on-air interviews, working with reporters, and using social media for public health.

The Virtual Media Institute is designed for public health professionals who:

• Are new to developing or managing media outreach campaigns
• Have some experience developing or managing media outreach plans and granting interviews or training others
• Manage social media to promote organizations and health behaviors