In the past three years, Big Lots has raised over $11 million during their in-store fundraising campaign for life-saving pediatric research and care at Nationwide Children's Hospital. The point-of-sale campaign offers customers and associates the opportunity to support Nationwide Children's at stores across America and provides Nationwide Children's patient champions around the country toy shopping sprees for children being treated at the hospital.
Together with Big Lots and the Big Lots Foundation, Nationwide Children's is taking a stand to advance the treatment, research, and care associated with pediatric Behavioral Health. For too long this patient population has bone undiagnosed and under-served. Through a transformational commitment, the Big Lots Behavioral Health Pavilion, the largest pediatric research and treatment facility on a pediatric campus in the country, will be complete in 2020.
In addition to being a distinguished corporate sponsor, Big Lots associates are generous with their time. Since 2013, volunteers from the Big Lots corporate office in Columbus began visiting the hospital’s Family Resource Center twice a month to deliver a variety of books and healthy snacks to patient families. Furthermore, Big Lots is a sponsor of the Nationwide Children’s Hospital Columbus Marathon & ½ Marathon Encore Mile. Each mile along the marathon route is represented by a hospital patient champion and the Encore Mile welcomes past marathon Patient Champions to help cheer on race participants.
"Give Big" named 2017 Gold Halo Award Winner
Nationwide Children's Hospital and the Big Lots Foundation are thrilled to be named the 2017 Gold Halo Award Winner in the Point of Sale Campaign category. The Halo Awards are North America’s highest honor for corporate social initiatives and cause marketing and presented by Engage for Good. This prestigious CSR and cause marketing award looks at social good campaigns targeted at consumers and/or employees involving a company and cause.
Coming in 2020: Big Lots Behavioral Health Pavilion
Thanks to a transformational $50 million gift from Big Lots and their Foundation, Nationwide Children’s Hospital is naming their new behavioral health treatment and research center in recognition of Big Lots. This pavilion is soon to be the largest center for children and adolescents in the country and will open in 2020.
It’s a big move to address a national crisis. Behavioral health issues, including suicide, are dramatically increasing among children under the age of 18. One in five children ages 13-18 live with a serious mental illness, but only half of those children will get the treatment they need.
Thank you Big Lots for a BIG move to create a brighter future for our next generation!
Want to learn more about Big Lots' cause marketing efforts for Nationwide Children's?
Listen to Selfish Giving's podcast The Story Behind Big Lots' $50 Million Gift to Nationwide Children's Hospital.