Justice Launches “Believe in Magic, Believe in Justice” Holiday Campaign Benefitting Nationwide Children’s Hospital

November 2, 2018

COLUMBUS, Ohio – Ascena tween retailer Justice is supporting Nationwide Children’s Hospital this Holiday season with its “Believe in Magic, Believe in Justice” campaign running November 1 through January 5, 2019. Justice customers can donate $2, $5, $10 or an amount of their choice at the register in all U.S. and Canadian store locations, with all proceeds benefitting The Research Institute at Nationwide Children’s Hospital. Additionally, Justice is celebrating #GivingTuesday, a globally recognized day of giving, by matching* all in-store customer donations made on November 27.

“The holidays are a magical time of the year, especially at Justice. We are constantly looking for ways to give back and contribute to our community to enhance that energy. We are grateful for our partnership with Nationwide Children’s Hospital; they embody hope and magic, not just at the holidays, but year round,” said Lece Lohr, president of Justice.

Justice is also partnering with Headbands for Hope this holiday season to create six exclusive headband styles, with one headband featuring the Nationwide Children’s iconic Blue Butterfly that will be available for purchase on shopjustice.com from November 5 – January 5. Headbands of Hope is a company that makes headbands for children with a mission to restore confidence as they go through cancer treatment. To date, they have donated headbands to every children’s hospital in America as well as within 15 other countries.

This holiday, Justice will highlight 8 Patient Champions - Olivia, Claire, Tarissa, Bhoomi, Bhuvi, Chloe, Olivia and Halle – who are the motivation behind the work at Nationwide Children’s, and will be the faces of the 2018 “Believe in Magic, Believe in Justice” Holiday Campaign.

Lohr continues, “This year, we had the opportunity to highlight eight extraordinary girls as our 2018 Patient Champions. They will be featured across our holiday marketing all season long and we can’t wait for you to see it! Their smiles and bright personalities are infinitely contagious.”

In conjunction with the “Believe in Magic, Believe in Justice” Holiday Campaign, Justice is spearheading the “Justice Holiday Heroes” Video Series, featuring a group of amazing girls as they get inspired and find their unique super powers, ultimately receiving a mission to use their powers for good by raising money and bringing awareness to Nationwide Children’s Hospital. Follow these Girls with Heart Ambassadors as they are set forth on their mission in the six-week episode video series that debuts on Justice’s YouTube channel mid-November.

"We at Nationwide Children’s Hospital are honored that Justice is supporting the hospital again this Holiday season,” said Niki Shafer, senior vice president, Outreach at Nationwide Children’s. “Each and every season, the Justice team and their customers are so thoughtful to our patients, families and Patient Champions, and we sincerely are grateful for their generosity.”  

This is the third-consecutive year Justice has partnered exclusively with Nationwide Children’s during the Holiday season in an effort to raise funds for The Research Institute at Nationwide Children’s. Last year, Justice and its customers raised nearly $1.5 million in nine weeks. Over the past five years, Justice has raised nearly $5 million for The Research Institute.

List of participating central Ohio Justice stores:

Easton Town Center
4025 The Strand West, Columbus, OH 43219

Polaris Fashion Place
1500 Polaris Pkwy., Columbus OH 43240

Polaris Towne Center
1235 Polaris Pkwy., Columbus, OH 43240

Taylor Square
2589 Taylor Road Extension, Reynoldsburg, OH 43068

Market at Hilliard
1864 Hilliard-Rome Rd., Hilliard, OH 43026

Tuttle Crossing
5043 Tuttle Crossing Blvd., Dublin, OH 43016

About Justice 
Justice is the #1 destination for all things tween girl. Based in New Albany, Ohio, Justice currently operates more than 860 stores in the U.S., Canada, Mexico, South America, Asia and the Middle East. Justice is part of ascena retail group, inc., which owns Ann Taylor, LOFT, Lou & Grey, Lane Bryant, Catherines, dressbarn and maurices. Visit Justice at shopjustice.com or on FacebookInstagram or YouTube.

* *GIVING TUESDAY PROGRAM VOID WHERE PROHIBITED. The Giving Tuesday program is in-store on November 27, 2018 only, but you can donate in stores without a matching donation by Justice anytime between Sunday, October 28, 2018 and Sunday, January 5, 2019.  Justice will match every dollar of your donations made at an in-store register on November 27, 2018 up to a maximum donation of $10,000.

About Nationwide Children’s Hospital
Named to the Top 10 Honor Roll on U.S. News & World Report’s 2018-19 list of “Best Children’s Hospitals,” Nationwide Children’s Hospital is one of America’s largest not-for-profit freestanding pediatric health care systems providing wellness, preventive, diagnostic, treatment and rehabilitative care for infants, children and adolescents, as well as adult patients with congenital disease. Nationwide Children’s has a staff of more than 13,000 providing state-of-the-art pediatric care during more than 1.4 million patient visits annually. As home to the Department of Pediatrics of The Ohio State University College of Medicine, Nationwide Children’s physicians train the next generation of pediatricians and pediatric specialists. The Research Institute at Nationwide Children’s Hospital is one of the Top 10 National Institutes of Health-funded freestanding pediatric research facilities. More information is available at NationwideChildrens.org.

About Nationwide Children's Hospital

Named to the Top 10 Honor Roll on U.S. News & World Report ‘s 2018-19 list of “Best Children’s Hospitals,” Nationwide Children’s Hospital is one of America’s largest not-for-profit freestanding pediatric health care systems providing wellness, preventive, diagnostic, treatment and rehabilitative care for infants, children and adolescents, as well as adult patients with congenital disease. Nationwide Children’s has a staff of more than 13,000 providing state-of-the-art pediatric care during more than 1.4 million patient visits annually. As home to the Department of Pediatrics of The Ohio State University College of Medicine, Nationwide Children’s physicians train the next generation of pediatricians and pediatric specialists. The Research Institute at Nationwide Children’s Hospital is one of the Top 10 National Institutes of Health-funded freestanding pediatric research facilities. More information is available at NationwideChildrens.org.