COLUMBUS, Ohio - Plus size apparel brands Lane Bryant and Catherines are thrilled to announce that the Give.Love.Share campaign has raised over $281K in donations to support Columbus-based Nationwide Children's Hospital.
Throughout the month of April, Lane Bryant and Catherines worked to raise both donations and awareness for the hospital in support of Nationwide Children's mission of providing the highest quality care to all children and their families, regardless of ability to pay.
Both brands offered multiple opportunities for clients and associates to contribute to Nationwide Children's. An exclusive coupon book was available for purchase with a $5 donation, and clients were offered register round-up opportunities in stores.
Not only did Lane Bryant and Catherines offer opportunities for clients and associates to donate to Nationwide Children's, the brands raised awareness for the hospital (while encouraging donations) through a special video series. Videos were shared across Lane Bryant and Catherines' social media and digital channels throughout the campaign; each video stared a Nationwide Children's patient.
About Lane Bryant®: Lane Bryant® is the nation's leading women's special size apparel retailer, providing stylish and high-quality fashion in sizes 14-28. The Lane Bryant collection includes a wide selection of career to fashion conscious apparel as well as accessories, footwear, hosiery and Cacique® intimate apparel. Lane Bryant® fashions are available nationwide at its 776 Lane Bryant stores, and online. Lane Bryant is a wholly-owned subsidiary of Ascena Retail Group, Inc. (Nasdaq: ASNA). Please visit lanebryant.com and cacique.com for store locations and the latest fashion trend information.
About Catherines: As the fashion leader for extended plus sizes, Catherines occupies a special niche in the marketplace for an extremely underserved customer. The brand is the fashion and fit authority for women sizes 16W–34W and 0X–5X, including petites, inspiring women to feel stylish, beautiful and confident. Offering fresh, comfortable fashion that caters to customers' fit needs and lifestyle, Catherines' commitment to helping each customer look and feel her best is unparalleled. With nearly 400 locations nationwide, plus catherines.com, Catherines seeks to engage, connect, inform and inspire the women they serve. Catherines is a wholly owned subsidiary of Ascena Retail Group, Inc. (Nasdaq: ASNA). Please visit catherines.com for store locations and the latest fashion and trend information. Follow us on Facebook @CatherinesPlusSizes, and on Instagram, Twitter and Pinterest @CatherinesPlus.